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Meta Creative Decision Sprint

Five creative tests your team can brief next.

For ecommerce agencies facing one live pitch, launch, offer refresh, or creative reset. We turn cited public Meta ad evidence into production-ready hypotheses—without pretending public ads reveal spend, ROAS, or winners.

Request the sprint View the method sample

The job to be done

Not “what are competitors running?”

“What should our creative team test next, and what result will change our decision?”

Advertiser count is an input, not the product. We select the smallest useful evidence set—usually three to five relevant advertisers—then connect every recommendation to a citation, a counter-signal, and a buyer-supplied metric.

What arrives

A working decision system, not a PDF graveyard.

01

Decision brief

Audience, market, offer, deadline, constraints, existing control, and the single decision the sprint must unlock.

02

Evidence matrix

Hooks, offers, objections, proof devices, formats, CTAs, destinations, dates, citations, counter-signals, and unknowns.

03

Five production-ready test cards

Each card defines its decision role, audience assumption, hook, angle, claim boundary, storyboard, copy direction, CTA, landing-page match, evidence, counter-evidence, success metric, guardrails, and next action.

04

Client-ready deck

A concise narrative your agency can review internally or present with a neutral, white-label-friendly cover.

05

Editable scorecard

Record buyer-supplied results and make the next keep, revise, or stop decision without rebuilding the analysis.

One card, end to end

Every hypothesis carries its own audit trail.

TEST CARD 01 / 05 READY FOR PRODUCTION
Decision role
Challenge the current hook without changing the offer.
Creative structure
Problem recognition → bounded proof → single action.
Evidence
Direct public-ad citations, capture dates, and observed pattern.
Counter-signal
The strongest relevant example that weakens the hypothesis.
Measurement
The buyer chooses the metric, minimum spend or sample, and guardrail before launch.
Next decision
Keep, revise, or stop—defined before the result is known.

72-hour workflow

A narrow process with visible gates.

  1. 0h

    Accept the brief

    We confirm fit, inputs, decision, deadline, and exclusions before the clock starts.

  2. 24h

    Freeze the evidence

    Relevant public records are captured, deduplicated, cited, and separated from inference.

  3. 48h

    Build and challenge

    Five cards are drafted, checked against counter-signals, and sequenced around the decision.

  4. 72h

    Deliver and walk through

    Deck, appendix, scorecard, and a 30-minute walkthrough. One factual correction pass is included.

Honest boundaries

What $250 does—and does not—buy.

Included

  • One defined creative decision
  • Three to five relevant advertisers when evidence supports it
  • Five cited, production-ready hypotheses
  • Decision deck, appendix, scorecard, and walkthrough

Not included

  • Claims about competitor spend, ROAS, conversions, or “winners”
  • Finished design, video production, copy variants, or media buying
  • Private account audit or access to client ad accounts
  • Unlimited revisions, markets, offers, or strategy consulting

Request the sprint

Bring one decision. Leave with five testable routes.

Email your company, market, offer, upcoming deadline, and what has already been tested. We confirm fit and the payment route before accepting the sprint.

$250 · one decision · 72 hours

Start the request No checkout is implied. Payment instructions follow only after fit and availability are confirmed.